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A new way to connect with customers, start a blog!

Southwest Airlines blog takes off

DALLAS Southwest Airlines has joined the world of bloggers, launching its own online diary in which employees will write about their jobs and the travel industry.

One of the first entries on the blog this week was a marketing executive musing that many people think Southwest only carries vacationers and not business travelers.

Southwest officials say the blog will be a good way to connect with customers.

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Written by Janet Johnson

April 26th, 2006 at 9:56 pm

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